Content rating for kids?

A study in the US has found that “TV ratings don’t accurately reflect the aggressive content found in shows popular among children — even cartoons”.

And what do you say to parents who take their 10-year-olds, 3-year-olds and even 9-month-olds to adult cinema? Not so long ago I left a late-night movie half-way because I found it disturbing/horrific… perhaps a little scary. But mothers with babies stuck to their bosoms stayed on…

Nobody seems to care that our daily newspapers are full of adult content. And kids’ programming on TV is interspersed with promos of late-night movies with loads of sex and violence.

I don’t have a problem with adult content per se, as long as media takes reasonable measures to keep it away from kids. The media is being completely irresponsible, but the day the government puts in a legislation mandating that they seek censor certificates for all their content, they will be the first ones to complain about government high-handedness.

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