All stories filed under "media"


Bringing up a blog

I’ve spent the better part of this week wandering around in the alphabet-strewn, bits and bytes world of IT, software, hardware, all the stuff that techie geeks do sitting in front of a computer screen. It’s part of work, and I need to understand what’s happening in the Indian IT industry, what’s the buzz, or rather, where’s the buzz. So, here I am, low-tech, no-tech, floating around in blogs and websites, looking at mainstream news channels, obscure blog entries, babudom press releases, the works.
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2 minute read | 270 words


#media,

A cotton farmer, a fashion week and a bull run!

Beautiful women, designer clothes, opulent settings, flashy cars and celebrity film stars come together to make a very heady cocktail. Way more seductive than the story of some poor cotton farmer. For the producers as well as the consumers of media, sex and money always triumphs over almost everything else. Karan Johar, Shobha De and TOI rule! Is it any surprise, then, that skimpily clad women walking the ramps of the Lakme India Fashion Week were all over the media - in newspapers, magazines, TV, radio and on the internet.
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2 minute read | 277 words


#comment, #media,

Recommended Podcasts (Includes Podcast 101)

If you are already familiar with podcasting and know how to download and listen you could jump to part II – a list of some wonderful podcasts available for free download. Most of these twenty odd podcasts are in ‘Talk’, ‘Documentary’, or ‘Interview’ format and are mostly informative, incisive, inclusive, and international. Part I: So what is a Podcast and where do I begin? A simple way to look at this is in reference to a radio.
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4 minute read | 753 words


#media,

Engagement media?

In any media, while the size of the audience is important, the consumers’ relationship with the media is perhaps equally important. ‘Engagement’ is the buzzword. But what does it really mean? Is a commuter who is shuffling through FM radio stations in her car just as engaged with her media as someone who is listening to a downloaded podcast by hooking her iPod into the car radio? Who is likely to pay more attention?
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4 minute read | 654 words


#media,

Internet censorship: Google, China and the rest of us!

Google’s submission to Chinese censorship rules is perhaps more significant than Yahoo, or Microsoft’s submission, mainly because Google has, over the years, become ubiquitous to search. More importantly, Google’s submission invites concern because many people see Google to be this ultimate poster boy of free speech – irrespective of whether they are aware of Google’s official policy of ‘don’t be evil’. Google has responded to large-scale media criticism by saying, that this move will eventually expand access.
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4 minute read | 849 words


#comment, #media,

Lessons from LINUX Asia for non-geeks!

Thirty slides and one hour into the ‘utter meaninglessness of life without Oracle’ presentation I began to wonder if I had been suckered into paying to hear sales pitches that I did not understand or care for. This was just the first presentation of the first morning of LINUX Asia (February 8 to 10, 2006, New Delhi); the prospect of enduring such an onslaught for three more days was daunting to say the least.
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6 minute read | 1095 words


#media,

World Summit of Information Societies - Report

The ICT4All (Information and Communication Technologies) exhibition that accompanied the World Summit of Information Societies in Tunis, Tunisia was, in real terms, for all. From 15-19 November, 2005, exhibitors of all shades displaying a range of technologies and solutions that could be called ‘liberating’. Consider telemedicine, community radio, playground computers etc. And then there were the usual suspects like Microsoft, Intel, and CISCO occupying center-stage with space commensurate with their financial muscle.
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4 minute read | 683 words


#media,


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